What are PrestaShop templates and how do they work?
PrestaShop templates (also known as themes or themes), are predesigned files with visual customization layers and some extra features that facilitate the creation and layout of an Online store in this CMS.
Each theme contains a structure and a default look and feel that you just have to install and customize. There are generic templates and other more specific ones for specific market niches. There you are the one who has the last word.
As with WordPress themes , choosing the theme for your store is important because it will not only mark the design of your site, but it will also condition the user experience you offer, your organic positioning and the architecture of the website. information from your website.
What factors to consider before buying a template for PrestaShop?
When creating an online store there are many decisions and factors to take into account: buy the domain and hosting , hire an SEO expert to position it correctly, pay a graphic designer who takes care of even the smallest detail...
You feel that the budget is going to get out of hand until you discover that PrestaShop templates are an interesting option to launch your project.
Now the question is which one to choose. Therefore, these are some of the elements that will make your choice easier:
1. Responsive design
Although today it seems obvious to talk about the subject, I have to remember that every day more online inquiries and purchases are made from the mobile . Therefore, the design of the template must be perfectly adapted to different sizes of devices and screens.
2. Fast charging speed
The WPO is essential both at the level of user experience and organic positioning . If your website loads slowly, you will lose users and Google will know and penalize you. To choose the template, measure its loading speed in tools such as GTMetrix or similar speed tests .
3. SEO optimization
Not all themes have well-optimized source code . Choose a template knowing that the SEO for PrestaShop works .
4. Developer updates
See when was the last time the developer updated their template . If you haven't made any changes for months, it's better to discard it because in the future it will be obsolete or it will give you problems.
5. Compatibility with your version
This CMS is continuously launching new versions. It is important that the theme you choose is compatible with your version of PrestaShop .
6. User reviews
Social proof will be your ally. Check user reviews . If you have too many negative reviews, you know what to do.
7. User support
Having a support service will help you solve any type of doubt or incident.
Review of the 5 best templates for PrestaShop
To make your choice easier, we are going to analyze 5 of the best templates for PrestaShop: their advantages, disadvantages, how they work at the SEO level and loading speed, and of course, the price.
Design is very important, but a beautiful eCommerce that is not well positioned is not going to sell. For this reason, I have included a WPO/SEO analysis of the different templates for the mobile version, using Google's PageSpeed .
1. Warehouse, the most famous template for PrestaShop
Templates for PrestaShop: Warehouse
With more than 16,000 downloads and a score of 4.86 points out of 5, it is synonymous with security .
Its main feature is its page builder and the high customization that it allows you to make of your PrestaShop . With it, you can easily customize your online store.
It has a responsive design and is very intuitive .
It is perfect for people who are interacting with a PrestaShop template for the first time.
Among the main cons is the lack of technical Philippines Photo Editor SEO and WPO optimization provided by this template, making it difficult in some cases for eCommerce indexing and positioning in the SERPs if these aspects are not worked on later.
» WPO and SEO analysis
With a price of €99 without VAT, it has a standard cost compared to the rest of the themes.
You can purchase the Warehouse template here .
2. Theme ClassicBlinders, SEO optimization to power
Templates for PrestaShop: ClassicBlinders
This template comes from the hand of Spanish developers. Its optimization for technical SEO, UX and WPO make this template one of the best options for your Online store in terms of positioning in the SERPs.
With a clean design , very similar to the default PrestaShop template, it will allow you to have your online store personalized and optimized for SEO in equal parts.
The main drawback of this option is the design, very basic and not very customizable , it will not make your website visually spectacular. Also, being a free theme, technical support may not be as fast as it should be.