Running an agency means wearing multiple hats. Whether it be preparing for a pitch, sending out proposals, communicating with clients, reporting Special leads to Management, or simply keeping your employees satisfied—all those activities are just what’s visible on the outside. While managing all of the above, you need to constantly pay attention to keeping Special leads your agency in the black. Because workflows may vary, but in the end, what matters most is constantly increasing profitability. How will you do that? In short, you need to keep a close eye on the metrics that keep your agency profitable.
But knowing whether or not your agency Special leads is profitable isn’t something you’ll feel in your gut. Profitability is based on actual numbers and many different factors will influence those numbers. Below, we’ve chosen and covered the seven key performance indicators that you can monitor in Productive. We believe these KPIs are essential to watch to Special leads keep your agency profitable. KPI #1: Number of Pre-qualified Leads In Your Sales Funnel We’re sure you have a system of attracting new leads and converting them into clients. The question Special leads here, though, is: how do you measure your number of pre-qualified leads?
Knowing that number gives you a starting point for Special leads predicting where your sales will be in the next quarter. The key here is to focus on qualified leads. KPI #2: Number of Sent Proposals Now that the leads are in your sales pipeline, you want to close them Special leads as quickly as you can. The next step in your sales process is sending out proposals. Many agencies face the challenge of proposals sitting in their funnel for over a month, sometimes even a few—without getting any closer to closing the deal. This is something that you have to focus on and dig into the reports.