These 12 tricks are enough In the era of the attention economy, people's threshold of excitement is getting higher and higher, and it is not easy for brands to attract consumers. There is a classic question on Zhihu - why are boys not chasing girls anymore? There is actually a cost-effectiveness issue here. One is that the threshold for chasing girls is getting higher and higher, which will hurt money and hurt people’s hearts. The older brother pulled away. This is exactly the portrait of this era, on the one hand, people are extremely distracted, the threshold of excitement is getting higher and higher, and it is getting harder and harder to attract a person; on the other hand, even if you sms marketing service win his/her favor , may soon be replaced by newer ones. In a sense, it can be said that Internet celebrity catering is a specific product of this era. Their rapid rise and decline is also a reflection of our hearts as consumers, and it is we who have made "Internet celebrities". In the era of attention economy, every brand hopes to become an "Internet celebrity", but also wants to be more than just an "Internet celebrity". Last month, "Internet celebrity milk tea" Heytea launched 4 types of coffee, namely: Coffee Bobo Ice, Coffee Bobo Shuangpin, Chi Chi American and Chi Chi Latte, which "derailed" to the present with a new posture. Grinding coffee market; this month, “Internet celebrity coffee” Ruixing launched 4 teas, namely: Guava Cheese Ruby Tea, Raspberry Cheese