If you don't know how to optimize your brand on email list instagram, your marketing strategy can be compromised. You risk losing engagement and conversions over time. Fortunately, you can quickly make dramatic changes to your instagram brand account, such as by using a multi-grid layout or setting a consistent schedule. These strategies help increase engagement and build a strong social media identity. In this post, we'll look at the benefits of using instagram for your brand. Here are some practical tips you can follow to optimize your account. Let's start! Benefits of using instagram for your brand if your brand doesn't have an instagram account, you may lose a great opportunity to market your business. The platform offers many opportunities to reach potential customers. Instagram homepage. With over 1 billion monthly users in 2019, instagram is a very popular social media platform. Signing up is free and you can share temporary "story" as well as post email list images and videos. Especially for businesses, that number is advantageous. In fact, about 200 million people access their business instagram accounts every day. This means that almost half of platform users are actively looking for branded content. If your brand is already media oriented, or want to get started with video and images, this is a smart channel to pursue. In addition, 75.3% of us companies will be using email list instagram in 2020, so competitors may already be using it. In the context of statistics alone, instagram is an attractive option. However, if a brand sells a product or service, there are many other reasons to use it for marketing. One is the opportunity to interact with the viewer. Potential and existing customers can leave comments, tag their posts with brands, and reply to polls. You can reply to them, see their feedback and make them feel worthwhile and acknowledged. In addition, instagram can act as a visual portfolio for your brand. It provides users with a way to browse what you are offering and get a feel for your company's identity. In addition, hashtags can be used to extend your reach and make your business more widely available.